Videos

In this episode, Taylar Fetzner, co-host of the Creeps and Crimes Podcast, opens up about her journey with her best friend, Morgan Mounts, from sharing a fascination for spooky stories, conspiracies, and true crime to launching a successful podcast. Taylar delves into her show's beginnings, the power of a single…

#relationships over #scale for your #smallbusiness Admit it, you've dreamed of scaling your business quickly. Our guest Victory Harbin share’s the ugly truth: It can make you miserable.

Tune into this episode of WBTB with Victory Harbin & join the discussion.

We’re joined by Victory Harbin, the creative force behind The Social Brand in this episode of WBTB. Victory takes us through her journey from art student to marketing expert, sharing the story of her business's natural growth and her passion for purposeful branding and building genuine human connections. Victory opens…

Andrew Ellis, the founder of U Brew Coffee Company, sits down with Chris to discuss his entrepreneurial leap into the coffee business. From the origins of U Brew to Andrew's vision for a coffee community, this episode illuminates the struggles and triumphs of starting a coffee business. Chris and Andrew…

Dive into the fascinating world of digital innovation with Mat Micheli, co-founder and co-CEO of Viral Nation. This episode takes you on a journey from Viral Nation's roots in 2014 to its emergence as a global leader in digital and social innovation. Mat recounts his entrepreneurial ventures with Joe Gagliese,…

Ever wondered how the power of digital marketing can be harnessed to transform a startup into a leading industry force? Discover how visionary entrepreneur Alex Melen, founder of Smart Sites, mastered this art. Alex shares his compelling story of building a digital empire, the insights on creating a strong personal…

In this episode of We Built This Brand, Chris introduces Ozzy Garner, the founder of Advirtis. Ozzy shares his startup journey, from launching his business during the pandemic to celebrating crucial milestones like finding the talent. He emphasizes the importance of learning time management skills, finding work-life balance as an…

Kelly Fletcher is the owner of Fletcher Marketing PR, an agency that has worked with brands of all sizes, from local businesses to Fortune 500 companies. On this episode of We Built This Brand, Kelly shares why she feels business is personal, and the mindset that she’s built to overcome…

Brandon Bruce is the CEO and Co-Founder of Uncat, but he’s also a co-founder of multiple brands and businesses. On this episode of We Built This Brand, Brandon shares what drew him to serial entrepreneurship, and how he’s successfully scaled his approach to branding across multiple endeavors. Chris and Brandon…

Asterios Kokkinos, a freelance creative director and copywriter who works in the advertising industry, joins me on this episode of We Built This Brand to discuss one of the most challenging and critical elements of building a brand - getting people to pay attention to you. Asterios shares how he…

When the KnoxDevs community heard there was not a plan for a tech conference this year, they decided to launch their own: Devmoot. This is more than just a spur-of-the-moment decision though. Devmoot is the culmination of years of community building by KnoxDevs. In this episode, Chris interviews two of…

Zack Roskop explains how his love for local craft beer became a launch pad for multiple successful brands. Catch the full episode here: https://youtu.be/7i7dQpZyYwM

Zack Roskop is the owner of Knox Brew Tours and Knox Brew Hub, and while people might know him as a local craft beer expert, what many don’t realize is he’s also a natural-born marketer. On this episode of We Built This Brand, Chris and Zack discuss how Zack went…

Jeremy Floyd is a prolific marketer who currently serves as the Chief Communications Officer for Covenant Health, the largest employer in the Knoxville Metropolitan area. In this episode, he joins Chris for a conversation about how his career journey went from being a philosophy major, to a lawyer, to finding…

Experience the luxury of limitless podcast production with Chris as he delves into the high-end audio gear ideal for in-person podcast recording. Learn about top-tier microphones, must-have accessories, and professional recording units, exploring the pros and cons of each to help you make an informed decision. From setting up the…

Get ready to elevate your solo podcast game, no matter your budget! In this installment of the “How to Record a Podcast” series, Chris emphasizes the importance of selecting the right equipment, including a high-quality microphone, an efficient audio interface, and professional headphones, as well as appropriate software for recording…

Discover how starting a podcast can revolutionize your small business marketing efforts. With the right concept, strategy, and production company, a podcast can help you share your story, establish expertise, and build trust with your audience. Learn how podcasting can unlock new opportunities and boost your brand visibility today.

Gavin Baker, Owner of Baker Labs, on how approach to branding is similar to the mythology of a flying fish. Check it out: https://youtu.be/KKK5380PbAo

Gavin Baker, owner of Baker Labs, on how his early career experiences led him to start his own marketing firm and laid a foundation for success. Check out the full episode: https://youtu.be/KKK5380PbAo

Get to know Gavin Baker, Founder of Baker Marketing Labs, as he joins Chris on We Built This Brand. In this episode, Gavin shares how his early experiences in social media management and running a start-up shaped his career in the world of branding. Dive into the process of taking…

Jess Gutman, Creative Director at Big Slate Media, on how she discovered what content was resonating with her audience and why the personality behind the company is so important to highlight. Catch the full episode here: https://youtu.be/IxDsk78bPVg