We Built This Brand

While many strategists study business, Patrick Collins studied people, and it made all the difference. He turned his unconventional background in gender studies and his experience growing up in a large family into a superpowe...

What happens when a creative team is given permission to break every rule in tourism marketing? You get one of the most iconic campaigns in advertising history. In this episode, Chris sits down with Arnie DiGeorge, Executive ...

Are you ready to join The Rebellion? On this episode, Chris talks to Dale Dupree. You may know him as The Copier Warrior , but today, he’s the Founder and leader of The Sales Rebellion. To say that Dale thinks outside of the ...

An all-new episode of We Built This Brand ? Sounds Fun! Chris talks with Alex Gangi, Partner, COO, and Head of Production at Sounds Fun, a creative studio known for its embrace of innovative marketing strategies. Alex shares ...

Nothing inspires imagination quite like a spaceship. On this episode, Chris talks with Lizz Behler, the Senior Vice President of Brand and Offerings at SPCSHP. Lizz opens up about her background and how it led her on the jour...

For some people, it’s very hard to hold on to sentimental jewelry from former relationships. In some cases, it’s even harder to let those pieces go if they finally decide to sell them. On this episode, Chris is joined by Brit...